Helen O’Connor Bridal has unveiled her second collection, “Eclipse”, featuring a selection of ready-to-wear evening dresses.
O’Connor launched her bridal brand in 2021 with the ‘Phoenix’ bespoke wedding dress collection, having left her first brand Thurley in 2019.
Similar to the Phoenix collection, all pieces in the Eclipse collection are made in Melbourne.
Speaking about the collection, the brand said that Eclipse was originally a range focused on bridesmaids.
“Born out of a desire to bring the bridesmaid category to life, Eclipse has since evolved into an event ready-to-wear (RTW) collection that captures the vibe of optimism, in fresh touches of pastels and bright colors.
“[The collection] was developed after identifying opportunities in the post-COVID evening wear category.
“With many RTW brands pivoting into leisure and activewear over the past few years, this has presented a growth opportunity to meet demand in the apparel category as the world emerges from hibernation and comes back to events,” said Helen O’Connor Bridal.
The Eclipse collection launched today in all four stores of retailer Coco & Lola.
The collection is priced from $299 to $999.