Aruba tourism officials have announced that the island is offering a new Lose Your Baggage promotion to help pay for travellers’ baggage fees.
Through May 31, travelers who submit their upcoming itinerary, flight confirmation or proof of planned travel to Aruba will be eligible to receive a $60 Visa gift card to cover the cost of their checked baggage.
Travel must be completed by December 31.
Aruba also offers special deals on the island that include discounts on tours, including Pelican Adventures offering 15% off activities with code PELICAN15 and Red Sail Adventures offering travelers a 20% discount on a dive trip with ArubaEffect20.
“We know travelers are eager to set off on their next adventure, so we invite them to leave their emotional baggage behind and embark on a refreshing trip to Aruba,” said Ronella Croes, CEO of the Tourism Authority of Aruba. ‘Aruba. “We want visitors to experience the transformative experience that is the Aruba Effect and see how it can uplift your mood while dropping your defenses.”
The Lose Your Baggage promotion is part of Aruba’s new advertising campaign, The Aruba Effect, which includes a website, digital videos, social media and organic displays, plus special partnerships with HBO, Hulu, Paramount and Discovery+.
The Aruba Effect will be present in key markets such as New York, Chicago, Boston, Miami, Houston and more.